Technology now is almost unrecognizable from what it was two decades ago. Computers have evolved from 8-bit systems running on bulky desktops to pocket-sized touch screens brandishing artificial intelligence. For the same reason professionals don’t run Windows 95, there is a modern alternative to mainstream portfolio accounting products such as Advent Geneva, and its name is Perfona. Perfona utilizes the latest modern technology, as opposed to the 20-30 year old legacy systems running on legacy technology. Perfona has weekly updates that constantly add new functionality, and require no effort from the user. Advent Geneva and the like recieve yearly updates that not only add little functionality, but have a laborious upgrade process. Perfona addresses some of the biggest flaws in their legacy software; including design, difficulty/expense of use, and a lack of features.
The most fundamental difference in Perfona is how it's designed, making it an easier and less expensive alternative to Advent Geneva. Perfona is entirely web-based, allowing users to access it through a browser without installing a bulky application (like Advent Geneva). This allows a firm using Perfona to let any number of employees simultaneously view and edit the latest data in-office, off-premises, or on mobile with no extra effort or cost. Similarly, Perfona is fully serviced by OpEff, requiring no in house set-up nor maintenance, utilizing high security cloud computing infrastructure. Advent Geneva and other systems often demand several in-house servers requiring a costly set-up and maintenance. This contributes to significantly higher total cost of ownership (TCO), further exacerbated by in-house IT resources, personnel time commitment, and even multiple 3rd party services all required for operation. Perfona has not only a lower TCO, but a lower price point as well. The underlying technology Perfona runs on makes it a much easier and lower cost choice compared to Advent Geneva, EZE Investment Accounting, FIS VPM, and the like.
Due to the more advanced technology Perfona runs on, We're able to easily add a growing list of significant features that make it an upgrade from other systems. Perfona’s added functionalities reduce user reliance on 3rd party applications. Such features include investor management, a CRM system, waterfall calculator, research management, reconciliation, data warehouse, and a tax module, whereas competitors lack some, if not all of these modules. Perfona’s investor management system allows funds to understand client demographics and where they sell most effectively. Users can track liquidity schedules attached to various share classes and see how different investors behave across various client types. This data reporting seamlessly feeds into Perfona’s CRM capabilities. Users can track organizations, contacts, LPA agreements, investor lots, and client participation into funds all in one place. Similarly, Perfona’s UI is not only more intuitive than the data entry of Advent Geneva, EZE Investment Accounting, FIS VPM, and other programs, but uses advanced frontend tools to provide analytics such as charts, graphs, and tables on portfolios as well as investors. Perhaps most important to a firm’s clients and their investors, Perfona contains a built-in waterfall calculator with automated reconciliation. It operates on an advanced allocation engine, utilizing a neural network based graph model to automatically recognize underlining relationships within funds. This offers an easier method of verifying a fund admin's P&L allocations and fee calculations. Additionally, a firm using Perfona can define teams of portfolio managers and employees. Even with our current array of features, if a user requires something not currently present in Perfona, OpEff will custom program any desired functionality. OpEff will also outsource back-office processes including reconciliations and IT services. This is a level of customer attention not shown by older legacy firms. Moreover, Perfona can integrate with 3rd party applications a user already has or wants. Perfona’s numerous extra features and services make it a better choice than Advent Geneva and other systems on the market.
Contact Us| Feature | Perfona | Advent Geneva, FIS VPM and Other Legacy Systems |
|---|---|---|
| Accounting | ||
| True Web based technology | YES | NO |
| Month-end Period Closing | YES | SOME |
| Derivatives Support | YES | SOME |
| Equities and Bonds | YES | YES |
| Legal Entity Allocations | YES | NO |
| Tax Lot Accounting | YES | YES |
| Realtime General Ledger | YES | SOME |
| Pricing/Valuation | YES | YES |
| Settle/Trade Date | YES | SOME |
| Chart of Accounts | YES | YES |
| Custom Security Master | YES | SOME |
| Portfolio Management | ||
| Single System for Front, Middle and Back Office | YES | NO |
| Order Management System | YES | NO |
| Portfolio Dashboards | YES | NO |
| Block Trade Allocations | YES | NO |
| Trade Blotter | YES | NO |
| Compliance | YES | NO |
| Portfolio Rebalancer | YES | NO |
| Research Management | YES | NO |
| Investor Management | ||
| Waterfall Allocations | YES | NO (Separate Products) |
| Tracking of LPs | YES | NO |
| CRM | YES | NO |
| Investor Statements | YES | NO |
| Private Equity Module | YES | NO |
| Custom Scripted Waterfalls | YES | NO |
| Investor Statements | YES | NO |
| Investor Portal | YES | NO |
| Investor Liquidity Projections | YES | NO |
| Warehouse & Automation | ||
| Data Warehouse | YES | NO |
| Third Party Integration | YES | NO |
| Fund Admin Data | YES | NO |
| Reconciliation Tool | YES | NO |
| Data Room | YES | NO |
| Bulk Uploads | YES | YES |
| Technology | ||
| Shared and Dedicated Tenancy | YES | NO |
| True Cloud | YES | NO |
| Mobile Support | YES | NO |
| RESTful APIs | YES | NO |
| Scalability | YES | SOME |
| Business Intelligence | YES | NO |
| Customized Pretty Reports | YES | SOME |
| Services | ||
| Fully Managed Service | YES | NO |
| Outsourced back office support | YES | NO |
| Monthend Recs to Fund Admin | YES | NO |
| Outsourced IT/Programming | YES | NO |